Lucerne International CEO Discusses Value of WBE Membership on TradeshowLife TV

“The dream is free, the hustle is sold separately,” spoken by Lucerne International’s CEO Mary Buchzeiger. At the Women’s Business Enterprise National Conference (WBENC) in Las Vegas earlier this year, Mary sat down with reporter Lisa Jackson at TradeshowLife TV and discussed her rewarding experience being part of the WBE community for the past seven years.

As seen in the video below, Mary talks all-things WBE, such as the importance of having a space for women business owners to connect and form new opportunities with one another, as well as informative programs and platforms to elevate their business endeavors.


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